BESPOKE FRAGRANCE HOUSE
Brand system design across all marketing
touchpoints and social channels.
Project Description
DOMARI was born from a desire to slow down a world that never stops moving. Built from the ground up by Creative Director Brett Figliozzi, the brand was shaped with intention at every level from scent formulation and vessel design to packaging, copy, and art direction. Each decision was made to create an experience that feels grounded, transportive, and quietly luxurious.
Hand-poured in small batches using ethically sourced ingredients, DOMARI fragrances are crafted as quiet rituals - anchors to a world in motion. Each scent is designed to shape atmosphere and memory, grounding a space while leaving a trace that lingers long after we’ve gone.
But DOMARI is not only about what is felt - it’s about what is sustained. The brand is committed to giving back through partnerships with organizations that plant trees, expand access to lighting in underserved communities, and support programs serving individuals with developmental disabilities. These efforts reflect a belief that care, craft, and responsibility should extend beyond the object itself.
For those who move by instinct, and those who live in chapters - unfolding, rewriting, and arriving, DOMARI exists to offer pause, presence, and purpose, wherever you are in your story.
Scope:
Creative Direction
Role:
Creative Director
Industry:
Fine Fragrance
No slides. No sales pitch. Just insight.